The opening ceremony of "the MELON-VERSE", an immersive interactive art show co-created with renowned French artist Cyril Lancelin, kicked off on July 15 at Chengdu IFS, the city's iconic urban complex.

 

 

For his first-ever solo exhibition in China, Cyril Lancelin chooses watermelon, summer's representative fruit, as the creative element to create an experiential space that's both gigantic and immersive. He blends both virtuality and reality as well as perception and imagination to interpret the strong attractiveness of beautiful things and lead the public to escape their norm, more gently encounter the world, and harvest infinite energy.

 

Chengdu IFS is also releasing its first-ever themed NFT collection, a milestone move that seeks to empower artworks with new "life energy" and support the meaningful cause of giant panda conservation.

 

Chengdu IFS releases the NFT collection, which combines art and technology, to support giant panda conservation.

 

Spanning from ground to roof, the art exhibition is presented in two sections, "The Maze" and "The Garden". Among the two, "The Maze" sits on the ground-floor Antiquity Plaza of Chengdu IFS. It is a gigantic watermelon installation made of light, thin inflatable materials that imply the momentum of flying into the blue sky with wings of dreams. The installation's light, lively appearance exudes a strong appeal that encourages visitors to throw off their chains and pursue an active, upward life.

 

"The Garden", a customized interactive photo site, is located just in front of the famous enormous panda artwork I AM HERE on the seventh floor of the Sculpture Garden. Amid the striking contrast between the roof-climbing panda and the well-spaced watermelons, the section impresses all visitors by crafting a "2022 limited-summer-edition I AM HERE".

 

 

During the art exhibition from July 15 to September 12, Chengdu IFS will also host a series of thematic activities, which allow the public to enjoy various surprises that last the whole summer in an either energizing or cheerful way. In addition, from the Qixi Festival to the Mid-Autumn Festival, the mall is also working with a select boutique bar to launch season-exclusive watermelon cocktails, enabling tipsy consumers to happily explore the "Summer CHILLIN Map".

 

Theme: the MELON-VERSE

 

Time: July 15 - September 12, 2022

 

Tickets: free

 

Edited by Mao Shuolei