Chengdu Eyes Becoming World-leading Tourism Destination

Authors: China Daily


Thanks to its famous hot-pot cuisine, historical relics and proximity to giant pandas, southwest China's Chengdu is becoming increasingly well-known as a destination among savvy tourists around the world.
Besides panda culture, Chengdu attracts tourists with its long history, charming landscape, and abundance of tourism resources.
Known as the birthplace of Sichuan cuisine, one of China's four major food groups, Chengdu is the first city in Asia to be awarded the title of "city of gastronomy" by UNESCO.
The Dujiangyan Irrigation System, which was built more than 2,200 years ago, is still in service today.
Chengdu Eyes Becoming World-leading Tourism Destination
The Jinsha archeological site is considered by archeologists as a remnant of Sichuan's first civilization, which can be traced back to 3,000 years.
A total of 22 cultural treasures, including the Sichuan Opera and Shu embroidery developed in Chengdu, have been listed as China Intangible Cultural Heritages.
The well-preserved ancient compound Kuanzhai Alley is known as the "sole example" of North China's Hutong culture, which became embedded in the architecture of South China. It attracts 10 million visitors every year.
In the future, the landscape of the alley will be enriched by the construction of an arts theatre and other creative cultural projects.
Although Chengdu has a year-round warm climate and spring-like season, the Xiling Snow Mountain, located about 100 kilometers away from the city's downtown, is equipped with high-quality ski facilities every bit as good as the Sochi ski resorts in Russia.
As Chengdu has expanded its presence in the outside world in recent years, it has promoted its tourism brand.
Its overseas marketing network extends across four continents, and it has established tourism centers in San Francisco, Paris, Moscow and Seoul.
Chengdu is also the first city in western China to carry out a tax rebate policy. Foreign travelers can enjoy an 11 percent tax rebate if they spend more than 500 yuan in the same shop on a single day.
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