Airbnb’s ICH Experience Tour: Visit to Sichuan Cuisine Museum

Authors: Jay Liu; Photo/Video: Liu Zhao


Chengdu, the Land of Abundance, is famed for leisure, relaxation and livability and attracts tourists from all over the world coming to see the giant pandas and taste the delicious food.
Incorporating tourism with the experience of intangible cultural heritage (ICH), Airbnb provides new products for people to experience ICH. One of the products in Chengdu includes the tour to experience the Sichuan Cuisine, in which staff of was invited to visit Chuancai's Museum (Sichuan Cuisine Museum) in Pidu District, about 20 kilometers from downtown Chengdu.
The museum has a rich collection of cooking utensils of the ancient times spanning a history of thousands of years, including cookers, wine vessels, utensils, tea sets and so on. They are the witness of the development history of Sichuan Cuisine.
Behind the long history of Sichuan cuisine is the inheritance of cooking skills, and the staff of had the on-the-spot appreciation of the skills. They watched the cutting of golden threadlike noodles, an superb performance completed blindfolded by Tang Yan, visited the production of Pixian Douban (Pixian Spicy Sauce), which is dubbed as the "Soul of Sichuan Cuisine", indispensable in cooking the famous Sichuan dishes such as Mapo Tofu and Twice-Cooked Pork.
The visit to the museum was consummated by the staff's DIY cooking of Panda Jiaozi and Kung Pao Chicken, two of the typical dishes, under the guidance of Mr. Zhang Huiqiang, curator of the Museum and a national-level ICH inheritor.
Now, Airbnb has offered ICH products online covering crafts, traditional food, opera, kungfu, music and folk dance.

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